Fashion modeling

To work in this area you must be a sample size - women need to be at least 170 cm. tall, weight 50 kg. to 65 kg. and possess vital statistics of 85-60-87.5 cm. Men should be at least 180 cm. tall, weigh approximately 80 kg., with vital statistics of 100-80-95 cm. Usually models are young (18-25 years old), tall, slender and move very well in clothes.

Editorial Modeling. Vogue, Elle, Glamour, Cosmo, etc. - these and many other magazines today that focus on fashion have lots of editorial pages they must fill each month. Many of these editorial pages feature models wearing what the magazine thinks will be the next trend in fashion.

Runway Modeling. Clothing designers traditionally show their new collections twice a year (Fall and Spring) to store buyers. How well a model brings the clothes to life and shows important features of the garments can determine how well they sell. So it is worth it to a designer to have the most ideal models show these collections.

Catalog Modeling. There are a lot of clothing catalogs produced. These catalogs, whether business-to-business, store, or direct marketing, require models to pose in the clothes they are trying to sell. Generally, catalog models are picked for a project because they represent the ideal of the market segment for which that catalog is targeted. Catalog modeling usually pays well because of the volume of photos that must be taken.

Print Modeling. This is fashion and beauty for print advertising. It can be display ads or collateral print materials. This is the most demanding work to get but pays the best because of usage and exclusives. These are the ads that can make or break a designer's reputation. With these ads it is very important that the concept, photo, and model work perfectly to convey the 'image' that is wanted.

 


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